Make A Fortune With Targeted Ezine Advertisement
by: Christos Varsamis
Ezine Advertisement has a unique advantage against other online advertising methods. It’s completely targeted, which means people have serious interest in purchasing your products. There is step by step solid and flawless plan for profitable ezine campaigns if done right.
1) Choose the right market is the first step and locate the appropriate ezines. First go to Google and search your target market keyword with the word “ezines”. For example write “tennis ezines” in the search box. You will get thousands results about tennis newsletters. The problem here is that you will need a lot of time to distinguish the right ezines.
The second step is a service which has already done this for you. One of the best is http://www.directoryofezines.com . It has thousands of ezines for every niche. It displays circulation, ad rates, and it has so many other features. It is highly recommended.
2) The next step is to test the waters. Advertise first to small ezines (less than 15.000 subscribers). You should avoid the big ones because they cost more. The last thing you need is to pay a lot for questionable advertisement.
3) Subscribe to these ezines and check the quality of them. Are they full of ads and have little content or they have valuable information? This step is critical for screening the good ezines for the worthless ones.
4) Check the cost of the ads. You must not pay more than you should. Do not pay over 100$ for an ad at first. You have to test if the ezine is profitable.
5) Avoid submitting free ads. People don’t look at them at all. Always go for Top sponsor ads, which are at the top of the publication. Invest also to solo ads which are exclusive emails sent to subscriber base without any other content. They are extremely responsive.
6) Do not try to sell your product in your ad. Always make the reader to click the link. That means your copy should be compelling and full of benefits.
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Make A Fortune With Targeted Ezine Advertisement
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